Daily Archives: January 29, 2010

Social Media ROI: Socialnomics

There are some great inspirational slides in this social media ROI presentation that are worth writing down as they make a lot sense and apply to so much of what everyone is trying to do with their social media strategy no matter what business they are in.

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Social media round-up: Kellogg Social networking ads, Obama, Pepsi and boomers

Kellogg in social media push for Krave

 

Campaign reports Kellogg has appointed CMW to handle a digital and social media campaign to promote the launch of its new cereal brand Krave. Krave is the first cereal launched by Kellogg in the UK that specifically targets the young adult market.

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