Tag Archives: Daily Mail

How the Daily Mail conquered Britain

A long piece in the New Yorker looking at the Daily Mail and its rise to become Britain’s most powerful newspaper that is well worth a read.

With a daily readership of four and a half million the Mail reaches four times as many people as the Guardian and although outsold by the Sun is taken more seriously. Its closest analogue in the American media is perhaps Fox News:
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Daily Mail illustrates Sherlock nudity outrage…with nudity

The Daily Mail makes no sense some of the time. Okay, maybe a lot of the time to some of you, but its outrage at the pre-Watershed nudity in the BBC’s rather excellent ‘Sherlock’ is a case in point.

The New Year’s day installment of the new three part series featured much of the actress Lara Pulver who plays Sherlock Holmes’ romantic interest, Irene Adler, who according to the Mail strolls “around with no clothes on a full 25 minutes before 9pm”.  Oh my word. Read more on Daily Mail illustrates Sherlock nudity outrage…with nudity…

The Daily Mail has nothing to apologise for. Seriously.

The Daily Mail has nothing to apologise for. It might live at the centre of a moral (underground) maze and it might have recently launched a corrections column that it said it would be running each day on page two, but today it has nothing to put right. Not a thing.

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Have the Sun and the Mail gone too far with their Michael Jackson pics?

You might well have seen the haunting picture of Michael Jackson lying dead on a hospital trolley this morning that was on several front pages, but was splashed large on the Sun as well as on the homepage of the Daily Mail.

The story is, of course, not the issue it is the large use of pictures. Some will find them deeply offensive as for all the daily horrors reported in the world it is still very unusual to post large pictures of dead people on front pages like that. I have put them below so if you don’t want to see then look away now. Read more on Have the Sun and the Mail gone too far with their Michael Jackson pics?…

Daily Mail makes traveller blondes the new A-Level blondes

If you’ve been following the story of the travellers facing eviction from the Dale Farm camp in Essex you probably heard yesterday that they won a last-minute injunction and so they celebrated. As you do.

The Daily Mail covered the story this morning the only way it knew how. Under the headline ‘Fiasco down on eviction farm’ it featured a big picture of two dancing blondes. As you do. Read more on Daily Mail makes traveller blondes the new A-Level blondes…

The Daily Mail’s Moral Undergound map

This is inspired. A great job from The Poke in bringing the Daily Mail’s view of the world to the London Underground.

I love how London’s various tube lines are divided up with names such as “Media Scum” occupying the Central Line and “Arch Enemies” on the the Northern Line littered with the likes of Mark Thompson and Channel 4, while the further north you go you hit some other Daily Mail pet hates such as immigrants, lesbian teachers and the NHS. Amusingly, Peaches Geldof is sandwiched between social workers and mini cabs. Read more on The Daily Mail’s Moral Undergound map…

Pressure on Morgan as McCartney goes to police and Daily Mail to carry out hacking review

Associated Newspapers, the publisher of the Daily Mail, is to carry out a review of its editorial controls and procedures in light of the ongoing phone-hacking scandal. It follows a similar review at Trinity Mirror.

The news comes as it is reported that Sir Paul McCartney is to contact police over allegations his mobile phone was hacked by journalists after the allegations his ex-wife, Heather Mills, made on BBC Newsnight on Wednesday night regarding an unnamed Mirror journalist. Read more on Pressure on Morgan as McCartney goes to police and Daily Mail to carry out hacking review…

Read more on Pressure on Morgan as McCartney goes to police and Daily Mail to carry out hacking review…

Associated’s Sunday tabloid could be based on the Mail Online website

Media Week had the story last week that DMGT’s Associated Newspapers was working on a Sunday tabloid to step in to the vacuum left by the closure of the News of the World.

Rumours now emerge that this red top newspaper could be based on the Daily Mail’s s hugely popular, celebrity centric, Mail Online website, which bears only a passing resemblance to its print sister. Read more on Associated’s Sunday tabloid could be based on the Mail Online website…

On Cameron The Indie is pitch perfect as the Mail goes for queasy – Clegg just absent

For my money the Independent easily won the battle of the front pages today with its “brokered Britain front page splash” while the Daily Mail made me come over all queasy.

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ABCe’s spell bad news for Times and good new for Guardian.co.uk

Here’s something to think about. You are Rupert Murdoch and you are erecting a pay wall around The Times in London in the Spring and your unique users take a 5% dive in December to put you 16 million behind the Guardian.

Ouch, I mean really. What else can you say? I don’t know. I have no idea about any of this but I am looking at the figures.

These figures are for December. We might have bought less newspapers but some of us were surfing a great deal more.

The Guardian is up by 3.32% to 36,980,637 million. The Mail Online is also up by even more to 5.1% to 32,843,958.

The Independent was up as well. Wore the Indy, which rose 4.71% to 9,347,658 million, is closing on the Mirror.co.uk. The Mirror dropped 8.73% to 9.7 million uniques. Isn’t that just a little embarrassing? To be more than 10 million behind the Sun Online?  The Sun Online rose 3.5% to 20,907,012.

Back to the Guardian and Times Online. There is so much daylight between the two that you could hold a daylight saving convention (do they have those?). It can not be encouraging if you are about to put up a pay wall. I say that as a fan of the paper. I like The Times. I’m a huge fan of David Aranovitch.

The same question must apply to Times Online as it does to the Mirror. What is our closest rival doing so right that it grows and continues to do so and we go in the opposite direction at a faster pace? It is not an isolated fall. Times Online’s unique users fell in November as well down 1.65% year on year to 20.9 million.

So much so that it allows Guardian editor Alan Rushbridger to come out earlier this week and say that Guardian News & Media (which made £25m from online ad revenues in 2009) is putting is faith not in pay walls, but online advertising and free content. It could do that from a position of great strength.

Clearly, there is something to be done at the Times and it knows this. Earlier this week it promoted Daniel Finkelstein to executive editor online. As well as being involved in pay wall plans he will clearly be looking at what it is already doing. Looking at what works and what does not work so well.

He has overseen the paper’s Comment Central operation. Good work too, I would say if Times Online wants to repeat some of the success The Guardian has had in that area it has a way to go yet.

Maybe Finkelstein who is the paper’s former chief leader writer, a one time SDPer and Tory advisor, has some tricks up his sleeve. A drop to less than 20 million uniques says he’ll need them.

Read more on ABCe’s spell bad news for Times and good new for Guardian.co.uk…

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